Key Factors to Consider Before Opening Your Next Clinic
Adding clinics may not add value by itself.
By Emily Bagby*
Opening a new clinic is both exciting and a sure way to demonstrate to the world that your practice is indeed growing.
99 Marketing Ideas
Take a look at our video library!
By Michelle Collie, PT, DPT, MS
Need a marketing idea? Look no further than the library of video vignettes designed to inspire the marketing minds of those in physical therapy practices.
ROI & Marketing
Tracking the return on investment for marketing practices.
By Steve Stalzer, PT, MBA
Effective marketing reaches individuals who need therapy and provides them with a positive impression of your staff’s skills, services, and abilities.
Three Steps to Data-Driven Marketing
A data-driven approach to marketing provides results in your practice and optimizes your performance and outcomes.
By Michelle Collie, PT, DPT, MS, OCS
Access to information and the tools available to analyze and make meaningful use of that data are increasing all around us.
Digital Marketing
Harness this powerful tool to reach and grow your target audience.
By Heidi Rose Bender, MBA
In today’s social media age, a successful marketing plan must include digital marketing tools.
