I bet you are a great physical therapist. I bet even though you are a business owner, you still consider yourself a physical therapist forever. Am I right?
Throughout the COVID-19 pandemic, clinic owners and physical therapists have been faced with a volatile, uncertain market.
From luxury cars to exotic travel, naturopathic living, and fit moms, there are many types of lifestyle experts across the globe.
Getting in front of new people – potential patients who have little or no prior knowledge about your clinic – is one of the great challenges of marketing physical therapy and can cause a great deal of stress.
The act of creating a marketing budget is a strange combination of science and art, requiring both analytical skills and a healthy dose of creativity.
