Twitter Tricks for Your Target Audience
How to get the most out of your post.
By Jenna Kantor, PT, DPT
Before using any social media platform, you need to ask yourself, “Who is my target audience?”
Hospital Strategic Partnerships – The Dance Is Worth It
Steps that will help practice owners engage in strategic partnerships with hospital systems.
By Nicole Kluckhohn, PT, DPT, ATC*
It’s the classic middle school dance scenario.
Strategic Marketing Partnerships
A partnership can save money and increase access to patients, but most importantly, result in better service and care to our patients.
By Michelle Collie, PT, DPT, MS
It’s well understood that no matter how amazing a product or service, marketing is essential for a business to be successful.
Using Social Media to Drive New Patients
Due diligence and consistent attention are the keys to success.
By Alex Strauch, BS*
Social media, love it or hate it, is vital for a growing business in today’s environment.
Create a Marketing Persona in 5 Simple Steps
By Michelle Collie, PT, DPT, MS
To succeed as a private practice, you must create a strategic and well-rounded marketing approach.