Crafting a Cohesive Message
How marketing and HR can work together: staff recruitment through online marketing.
Michelle Collie, PT, DPT, MS
Staff recruitment can be a challenge for all private physical therapy practices.
Team Build by Identifying Company Values
Use your values as filters for decision making.
By Stephen V. Rapposelli, PT
When I started my practice, I never thought about culture.
Mindful Marketing
Three steps to help your practice’s marketing efforts.
Michelle Collie, PT, DPT, MS
“If you build it, they will come” is a memorable line from the famous 1989 movie Field of Dreams.
A Four-Step Process to Build Employee Engagement
Employee engagement is a very important aspect of business growth.
By Matt Slimming, PT, DPT
Private practice owners seem to spend most of their time on patient care, marketing activities, and getting a grip on the financial aspect of the business.
Summertime Marketing Tips
Michelle Collie, PT, DPT, MS
On June 19, 2019, summer officially begins!