I’ve never been much of a writer. I often have great difficulty finding the right words to say in normal circumstances, but sadly, our country is anything but normal right now.
As a result of COVID-19, most of us have been immersed in business strategy, law, banking, finance, operations, telehealth, people, and patients.
COVID-19 has left most business owners with the daunting task of not only rebuilding practices but also doing it in a way that will put the company in a stronger financial position once the recovery is complete.
Recently, I was at a conference delivering a lecture to a room filled with physical therapy private practice owners and said, “It’s time we begin to question the KPIs we have long-been accustomed to because PT 2020 and beyond is looking much different than ever before.”
“Confront the brutal facts.”
