By Pam Cummings
Good news! Your marketing outreach is yielding results and the opportunities and inquiries are flowing in. Now is the time to make sure you and your staff have a solid strategy in place to convert these leads into patients. Here are six pitch strategies to grow your practice.
By Rick Gawenda
On November 1, 2022, the Centers for Medicare and Medicaid Services (CMS) issued the calendar year (CY) 2023 final rule for services reimbursed under the Medicare Physician Fee Schedule (MPFS). In this article, I will provide you with the changes that will have an impact on your outpatient physical therapy services and practice.
How a mobile clinic overcame traditional outpatient barriers
By Carolyn Murphy, PT, DPT, and Jennifer Ellis, PT, DPT
“The patient will be able to navigate four blocks modified independent single point cane on uneven surfaces carrying a five-pound grocery bag from the grocery store.” In the outpatient world, this is a standard goal; typically measured by patient report. We have all tried to simulate this in a clinic. A three-foot ramp, a perfect right-angled curb, a five-pound dumbbell in a bag, with a dual-tasking conversation.
Turning obstacles into opportunities
By Liz Plowman, PT, DPT
“Luck? I don’t know anything about luck. I’ve never banked on it and I’m afraid of people who do. Luck to me is something else: Hard work — and realizing what is opportunity and what isn’t.”
— Lucille Ball
Centralize a crucial process of private practice ownership
By Nicole Phearsdorf, BS
What is a prior authorization? Prior authorizations are a process in which clinical documentation and requested information is submitted to an insurance company or a third party working on behalf of an insurance company to determine if physical therapy treatment is medically necessary.