Tailoring compensation to a specific stage of your career
By Paul Martin, MPT
In a small to medium-sized physical therapy practice, it is essential to differentiate between ownership and compensation. Ownership reflects the stake you hold in the business based on your initial contribution, whereas compensation is tied to the role you play and the time you invest in the business. As a practice owner at different stages of your career — new to practice, mid-life, or preparing for a sale — it’s important to understand how to best structure owner compensation. And remember, no advice can substitute for the expertise of an attorney and accountant — two critical members of your advisory team!
Create the ideal work culture
By Jenna Gourlay, PT, DPT
Last Wednesday, you bought the team milkshakes; yesterday, you praised them during the team meeting, and you always keep your door open to hear concerns and give advice.
A retired marine outlines how you can better engage America’s heroes
By Jeff Reeves, PT
Our military veterans are a tremendous resource for civilian-owned businesses.
As a USMC veteran, I feel that I have a good understanding of how vets can
benefit outpatient physical therapy clinics as employees. To provide some
perspective for the reader, it may be helpful to know that I was involved in
extensive combat operations in multiple regions over multiple years. For
obvious reasons, I won’t expand on those missions here. I have also been an
outpatient physical therapist for 14 years.
The best way to market your out-of-network practice isn’t about insurance at all
By Stephanie Telibasa, PT, DPT
There’s a new trend of out-of-network (OON) physical therapists marketing their services online using comparison charts. One column will list all the drawbacks of going to a traditional in-network therapist and the other will list the benefits of seeing an OON provider. Examples like this are popping up on social media, physical therapists’ websites, and even on sponsored ads targeting patients.
By Charles Scogna
Purple’s rarity in nature is proof of its importance, its wisdom, its regality. In business, to treat clients, employees, and yourself royally is to go the extra mile, provide a level of comfort and confidence equal to the richness of purple. As such, the resources for August’s Impact are about the royal treatment.
