4 Ways QR Codes Can Ignite Your Marketing Efforts

smartphone displaying a QR Code
By Peter Decoteau

I’ll be the first to admit it: I was skeptical of QR codes when they began to catch on in the mid-to-late aughts. I found them to be more trouble than the problem they were attempting to solve; that it was easier to just do a Google search or type in a URL address than it was to bring up a special app and snap a pic where the code fit just so.

Elevate Your SEO: Tips to Improve Your Organic Search Results

magnifying glass showing SEO text
By Peter Decoteau

If you’re not working full-time in digital marketing, search engine optimization (SEO) may just be a vague concept you’ve heard tossed around that doesn’t seem to have much concrete meaning.

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