Editor’s Note

By Kristen Wilson, PT, DPT

I am in the process of converting our front living room into a multi-use
workspace for my family.

For years, the five of us have jockeyed between the kitchen table, island
stools, couch, and recliner as we try to accomplish the day-to-day tasks on
our to-do lists. During the home-school COVID-19 phases, we practically sat on
top of each other, certainly not helping to improve productivity. As my boys
approach high school, it seems the right time to finally have a dedicated
place to focus, churn, and thrive.

As part of the renovation, we are building a wall-to-wall bookshelf (What can
I say? I’m an editor… I love books!), and the existing wall is currently
painted eight shades of green. As my favorite color, it was an easy palette
choice, but never had I imagined choosing a shade would be so complicated. The
wall is painted every hue from olive, teal, and moody moss, to hunter and
sage, and while all are a variation of green, they each take on a unique
personality when on the wall of my home. It’s not unlike private practice
physical therapy. We all set out to accomplish similar goals — patient
success, team satisfaction, financial stability — but we accomplish them with
our own unique tint.

This month’s Impact, the Green issue, is going to knock your socks off. As
Craig and I finalized the editing for the issue, we both unanimously agreed
this is our strongest content issue we’ve collaborated on. Be sure to check
out Andrew Lotis’ actionable piece “Sow the Seeds of Organic Marketing” for
ways to grow your practice. Interested in how inflation is affecting our
profession? Don’t pass up finance expert and physical therapist Suzanne
Leach’s “How the Price of Eggs Is Impacting Physical Therapy.” And lastly, if
you’re looking to better cultivate your green employees, read Troy Bage’s “The
Five Must-Dos to Create an Optimal New Employee Experience.”

Many people associate the color green with envy, wealth, and nature, but for
me, it has always felt like a sense of home. Comfortable and encouraging.
Perhaps as you read this month’s issue you’ll reflect on the home you’ve found
in APTA Private Practice; an abode where you’ll always have a set place to
work, colleagues to encourage you, and a bookshelf to house your cherished
Impact issues. J While the foundation of my home renovation may be under
construction, I’m grateful that our collective footers in our professional
organization are solid.

Happy March!