Huddle Up for Operations Success

By Paul Martin, PT, MPT, CBI, M&AMI

As we continue to be challenged by declining reimbursements, physician-owned practices, corporate competition, and the Affordable Care Act, we need to have our staff focused on driving operational results—the key business metrics to ensure your practice is at the highest level of operational excellence. We suggest two strategies to make this happen:

  1. Create operations budgets and targets for your staff. Consider the key metrics that will drive the financial success of the business, such as visits per new patient, charges per visit, units per visit, and visits per professional per hour.
  2. Do a weekly huddle! A huddle is different from a meeting. Peyton Manning and the Denver Broncos offense do not sit down and take notes in a huddle. So your operations huddles should be done standing up around the leader. Demand participation, and let everyone know how important it is to meet and exceed operations targets.

This week set your operations targets and call for your staff to….huddle up!


Paul Martin, PT, MPT, CBI,M&AMI president of Martin Healthcare Advisors, is a nationally recognized expert on health care business development and succession planning. As a consultant, mentor, and speaker, Paul assists business owners with building value in their companies. He has authored The Ultimate Success Guide, numerous industry articles, and weekly Friday Morning Moments. He can be reached at

Copyright © 2018, Private Practice Section of the American Physical Therapy Association. All Rights Reserved.

Are you a PPS Member?
Please sign in to access site.
Enter Site!