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With Friends Like These

It is hard to start a business. It is even more difficult to sustain one. Moving from “I think I want to…” to “Whoa, I’m doing this!” and “Why am I still doing this?!” is a roller coaster of good and bad choices, mistakes and successes. Few get to “success” on their own. As in the Beatles’ song, we “get by with a little help from our friends.”

Something to Sell

Most million-dollar ideas are actually worth a dime a dozen. The true challenge for inventors and entrepreneurs is making a million dollars, a few thousand dollars, or any money at all, by turning an idea into a product and getting it to market. Physical therapists work with the human body day in and day out; it’s not uncommon for a light bulb to turn on with a brilliant idea that could change the industry and greatly improve patient lives. While genius can strike in an instant, there’s a long journey to turn that napkin sketch into a residual check. Here are some expert tips to guide you and a few landmines to avoid.