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Follow the Leader

The owner of a physical therapy practice is typically responsible for the management of the practice but this does not make them a leader. A manager is someone who is process driven while a leader inspires, energizes, and motivates. Many of us are probably content just managing; however, those who wish to lead need to be trained. We, as physical therapists, are educated to serve our clients. If we have the privilege to be in a leadership role, I feel we should aspire to be servant leaders and be educated in this process. Most experts in leadership believe that leaders are made, not born. Only a recognized leader who can “walk the talk” can develop other leaders. This has two obvious implications for those of us in a position to positively lead staff in our physical therapy practices. First, we must fervently strive to improve our leadership skills by modeling ourselves after those who excel in leading and then by becoming a role model for our staff.



INSIDE PPS

COMMITTEE REPORT

Focused on Growth

BY CHRIS WILSON, PT, DPT

In the middle of my second year as chair of the Membership Committee, although I find our section to be approaching the membership numbers of 2012, I recognize that growth over the last six years has been relatively flat.
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EDITOR'S NOTE

Leader of Self

By STACY M. MENZ, PT, DPT, PCS

I found it applicable that this month’s issue is on leadership because as I sit here to write this, I am preparing for camp!
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Departments

Advocacy in Action

Advocacy at Home
It’s August! For many that means a long-awaited vacation. For members of Congress it’s when they return to their home districts for the August recess.
By Alpha Lillstrom Cheng, JD, MA

Administrator's Edge

Leadership
Your team could be one strong or 100 strong, but whatever the number of people you lead, leading depends on you.
By Connie Ziccarelli, COO

Book Review

Extreme Ownership: How US Navy SEALs Lead and Win
is an amazing overview of the similarities between commanding special forces troops and helping to develop enhanced management strategies for corporate entities.
By Jocko Willink and Leif Babin | Reviewed by Michael Connors, PT, DPT

Legal Impact

Staffing Issues
You would think it’s easy, right? You have a job available so you run an ad, find a qualified candidate, and hire them. Not so fast!
By Christine V. Walters, JD, MAS, SHRM-SCP, SPHR

Marketing

5 Tips for Successful Thought Leadership Marketing
Thanks to the internet, we now live in a world with information at our fingertips. People looking for information on health are researching symptoms, self-diagnosing, and learning about their conditions and diseases. In addition, the internet provides a medium for people to research treatment options for their ailments, as well as to choose their providers.
By Michelle Collie, PT, DPT, MS, OCS

What I Believe

What Happens in Vegas
The Private Practice Section (PPS) 2016 Annual Conference was my first exposure to a national physical therapy conference and it did not disappoint. From the vibrant Las Vegas atmosphere to the world-class educational courses, I felt like I’d been given a weeklong pass to a physical therapist’s version of Disney World. Since getting back home, I have reflected on what I learned from my time at the conference.
By Elliot Cleveland, SPT

2017 PPS Nominations

Nominating Committee Slate of Candidates for 2017 Elections
Posted for your consideration is the slate of candidates unanimously selected and approved by the Nominating Committee for the PPS 2017 Election. After a careful review we believe the individuals slated possess the background, talent, and character needed to achieve the goals established in the Strategic Plan and to carry out the mission of the Section.

PPS On The Move

Member Spotlight - Laura Turner, PT
Laura Turner, PT, is a new member of PPS and the owner of Move Better, LLC, Westborough, Massachusetts.

Five Minute Fix - The Problem Isn’t Just the Cost of Physical Therapy
What people expect in a service experience is almost the same every time—no matter if they are ordering an Uber, purchasing from Amazon, or receiving physical therapy treatments. Very few patients will think it’s okay to experience a below-par experience provider just because it is health care.
By Paul Gough, BSC (HONS), MCSP, SRP, HPC

Member Resources - PPS Monthly Marketing Toolkit
Physical therapy is a valuable professional service to a community, efficacious and cost effective for evaluating and treating injuries, conditions, and diseases. In addition, physical therapists educate and empower their patients, ensuring they understand their condition and how to manage it in the long term.

Copyright © 2017, Private Practice Section of the American Physical Therapy Association. All Rights Reserved.

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