Departments

Five-Minute Fix

Spreading the Wealth
In an issue dedicated to financial health, it’s important for business owners to consider their role in supporting the financial wellbeing of their employees.
By Kevin Howard

Advocacy

A Steady Beat of the Drum
In the May issue, I walked you through the Section’s legislative and advocacy priorities for the 117th Congress.
By Alpha Lillstrom Cheng, JD, MA

Compliance

Medley of Frequently-Asked Compliance Questions
There are two references you should use to assist you in your re-evaluation documentation and rationale for billing the 97164 CPT code. The first is Medicare’s Benefit Policy Manual, Chapter 15 Section 220.3 C, and the second is the AMA CPT Coding Book.
By Mary R. Daulong, PT

Marketing

DIY ROI: Revisiting the Tiered Categorization System for Benchmarking
When we explored measuring the return on investment (ROI) of traditional marketing activities in July, we began with the unavoidable truth that measuring ROI is both vital to marketing success and often incredibly challenging to execute correctly.
By Peter Decoteau

Administrator's Edge

Business Financing Options
When it’s time to grow your business, or you have an unexpected financial need, the financial options available to a business owner or administrator can feel overwhelming or confusing.
By Janet Carbary

Lessons Learned

Practice Innovation through Technology
Answering questions with member Todd Ball
As told to Charles Scogna

Resource Review

A review of “Buying Your Way into Entrepreneurship” by Richard S. Ruback and Royce Yudkoff
Starting a private practice is a massive endeavor that requires significant time and money.
By Kevin Howard