Four Questions to Ask Before Launching a New Niche Avengers™ Assembled: Finding Your Optimal Team Reinventing or Maintaining Yourself for Long-Term Success The Future of Payment: Perspectives from the Field
Four Questions to Ask Before Launching a New Niche Avengers Assembled: Finding Your Optimal Team Reinventing or Maintaining Yourself for Long-Term Success The Future of Payment: Perspectives from the Field

Online Only Content

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Growing Pains: Overcoming Barriers to Practice Growth

According to a recent APTA Private Practice Section survey, 74% of members worked in practices with one or two locations.

By Mike Osler, PT, DPT





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INSIDE PPS

PRESIDENT'S LETTER
Mike Horsfield, PT, MBA

President's Letter - September 2022

By Mike Horsfield, PT, MBA

Curiosity is the favorite of my many afflictions. It’s a virus that thrives in my fortunate environment filled with inquisitive friends, diverse thought, and disagreeable colleagues.
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EDITOR'S NOTE
Craig Phifer, PT

August 2022

By Craig Phifer, PT

The most memorable experiences you have had probably started with the same theme: “I wonder if…”
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MEMBERSHIP MATTERS

September 2022

The mission of the Private Practice Section (PPS) is to champion the success of the physical therapist in business. Whether you’ve just joined or are a long-time member, PPS is here to support your efforts and provide the resources and tools to help you meet your goals. But don’t take our word for it, hear from our members about what PPS membership means for them and their business.
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Departments

Quick Fix

Ask, and You Shall Receive
We have always surveyed our team. We began sporadically with housekeeping-type questions, like “December 18 or 21 for the Christmas party?” and “Blue or gray scrubs?” We received such a good response, we decided to go deeper.
By Beth Winkler

Legal Impact

Curious About Coaching?
Physical therapists begin their relationship with patients in a healthcare setting, assisting them with recovery, pain management, and mobility after an injury or illness. But when physical therapy brings relief and progress, patients often want to maintain that forward momentum — even when it is no longer medically necessary.
By Connor Jackson

Marketing


Tick-Tock, Tick-Tock: Is It Finally Time for You to Embrace TikTok?
A challenge unique to marketers is that of opportunity — what Barry Schwartz termed “The Paradox of Choice” in his aptly titled book The Paradox of Choice: Why More Is Less. The paradox of choice asserts that humans inherently want as many options for a given decision as possible, yet the more options we have, the more anxious, confused, and, consequently, less decisive we get.
By Peter Decoteau

Member Perspectives

Perspectives from Across the Pond
When I graduated as an MSc physiotherapist in Scotland in 2005, I always envisioned working in private practice. However, I took the traditional (expected) path and went to work for the National Health Service (NHS), a publicly funded healthcare system in the United Kingdom that provides healthcare services to all UK residents at no cost to them at the time of delivery.
By Steven McLean, MSc (Hons) physiotherapy

Member Perspectives

Mentorship: Tools for Attaining Great Talent
Effective approaches for this tight labor market.
By Yvonne Swanson, PT, DPT and Kayleigh Melroy, DPT

Practice Management

Building a Culture of Inclusion
What is meant by “inclusion in the workplace”? What does it mean to you and the people of your organization?
By Shannon O’Kelley, MPT

Resources

Expand Your Horizons
One of the benefits of running a physical therapy private practice is the knowledge you gain not just about physical therapy but about a host of other subject areas, from how to navigate a complicated billing landscape to how to attract new business. This month’s resources will help you satisfy your curiosity about a range of topics that can help you polish your practice and your career.
By Elizabeth Baxter, MS

PPS On The Move

You're Invited!
In the shadow of the Rocky Mountains, join us to relax in your favorite flannel and reflect on another great conference!

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