Departments

Quick Fix

Environmentally Friendly Initiatives: Can We Be Greener?
In desperate pursuit to find ways to better care for our beautiful environment and its sustainability, we must consider how to personally contribute.
By Alicia Backer, PTA

Marketing

Sow the Seeds of Organic Marketing and Watch Your Practice Grow
Physical therapy practices that focus on building the trust of their patients establish loyalties within the communities they serve. To take your business to the next level, however, it takes more than just providing excellent care. To attract, and keep, clients and patients, building a strong brand identity is essential.
By Andrew Lotsis

Legal

Giving a Deposition
Points to consider if you are ever brought into court.
By Paul J. Welk, PT, JD

Niche Nook

Giving the Green Light to Your Ambition
Open your niche with a strategy to ensure success and minimize risk.
By Brent Bednar, PT, MPT

Member Perspectives

Sometimes the Grass Is Greener Somewhere Else
How a physical therapist left a toxic work environment to start her own practice.
By Julia Nelson, PT as told to Alicia Backer, PTA

Practice Management

Spring Cleaning: Time to Freshen Up Policies & Procedures
Organize and sort areas of your practice that need changes or updates.
By Nancy J. Beckley, MS, MBA

Resources

Green Means Growth
The winter doldrums are fading. The gray skies and frigid temperatures are breaking. The days are getting longer, and the trees are getting greener. Each March, there is a renewed energy that comes with the newness of spring. As such, March’s resources are about taking that same energy and moving forward.
By Charles Scogna