Show Me the Green: Top 5 Reasons to Switch to a Cash Pay Model Green with Envy: An Alternative View of Benchmarking Inflation:  How the Price of Eggs Is Impacting Physical Therapy The Five Must-Dos to Create an Optimal New Employee Experience
Show Me the Green: Top 5 Reasons to Switch to a Cash Pay Model Green with Envy: An Alternative View of Benchmarking Inflation:  How the Price of Eggs Is Impacting Physical Therapy The Five Must-Dos to Create an Optimal New Employee Experience

Online Only Content

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Green Means Go: The New Future of Physical Therapy

Social media is the future of advertisement, education, and advocacy for private practice ownership.

By Dan Ginader, PT, DPT





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INSIDE PPS

FROM THE PRESIDENT
Mike Horsfield, PT, MBA

From The President - March 2023

By Mike Horsfield, PT, MBA

Witnessing Mother Nature transform the barren brown landscape of the Midwest into lush green bountiful fields each spring is magical.
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EDITOR'S NOTE
Kristen Wilson, PT, DPT

Editor's Note: March 2023

By Kristen Wilson, PT, DPT

This month’s Impact, the Green issue, is going to knock your socks off. As Craig and I finalized the editing for the issue, we both unanimously agreed this is our strongest content issue we’ve collaborated on.
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Membership Matters

Why I joined APTA Private Practice.

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Departments

Quick Fix

Environmentally Friendly Initiatives: Can We Be Greener?
In desperate pursuit to find ways to better care for our beautiful environment and its sustainability, we must consider how to personally contribute.
By Alicia Backer, PTA

Marketing


Sow the Seeds of Organic Marketing and Watch Your Practice Grow
Physical therapy practices that focus on building the trust of their patients establish loyalties within the communities they serve. To take your business to the next level, however, it takes more than just providing excellent care. To attract, and keep, clients and patients, building a strong brand identity is essential.
By Andrew Lotsis

Legal


Giving a Deposition
Points to consider if you are ever brought into court.
By Paul J. Welk, PT, JD

Niche Nook

Giving the Green Light to Your Ambition
Open your niche with a strategy to ensure success and minimize risk.
By Brent Bednar, PT, MPT

Member Perspectives

Sometimes the Grass Is Greener Somewhere Else
How a physical therapist left a toxic work environment to start her own practice.
By Julia Nelson, PT as told to Alicia Backer, PTA

Practice Management

Spring Cleaning: Time to Freshen Up Policies & Procedures
Organize and sort areas of your practice that need changes or updates.
By Nancy J. Beckley, MS, MBA

Resources

Green Means Growth
The winter doldrums are fading. The gray skies and frigid temperatures are breaking. The days are getting longer, and the trees are getting greener. Each March, there is a renewed energy that comes with the newness of spring. As such, March’s resources are about taking that same energy and moving forward.
By Charles Scogna

PPS On The Move

Congratulations To The Administrator's Certificate Recipients
Designed specifically for practice administrators in physical therapy, the program focuses on six core modules — Billing and Coding, Legal Compliance, Human Resources, Financial Management, Marketing and Customer Service, and Business Operations. Certificate recipients completed all six modules, as well as passed all subsequent exams.

APTA Private Practice Annual Conference
Join hundreds of your fellow members at the premier conference for private practice ownership! November 2-5, 2023, Austin, Texas

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