Apples To Oranges: Lease Or Buy? Juice It – Get the Best Customer Experience Out of Every Squeeze Cultivating Positive Energy In Your Leadership Team Optimizing Revenue per Visit: Strategies for Success Energize Your Practice With A Competitive Edge
Apples To Oranges: Lease Or Buy? Juice It – Get the Best Customer Experience Out of Every Squeeze Cultivating Positive Energy In Your Leadership Team Optimizing Revenue per Visit: Strategies for Success Energize Your Practice With A Competitive Edge

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ROI on Leadership Retreats

Corporate retreats, whether it is your entire staff or your leadership team, provide a great opportunity to spend time together thinking about the bigger picture, rejuvenate your team, and get everyone excited around a united mission.

By Sandy Norby, PT, DPT





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INSIDE PPS

FROM THE PRESIDENT
Mike Horsfield, PT, MBA

From The President - September 2023

By Mike Horsfield, PT, MBA

I hope this letter finds you in good health and high spirits. As an advocate for the human experience in the realm of physical therapy, I felt compelled to reach out and share my thoughts on the cautious utilization of technology in our industry. Just as the color orange signifies both warmth and warning, I believe it is crucial to tread carefully when incorporating technology to ensure that we do not sacrifice the invaluable human touch that lies at the heart of our profession.
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EDITOR'S NOTE
Kristen Wilson, PT, DPT

Editor's Note: September 2023

By Kristen Wilson, PT, DPT

When picking the logo for our office in 2011, my business partner and I struggled to decide on a color scheme since there were so many viable options. Do we go with a subtle, natural combo like light blue and green? Do we pop with red? Should it be classic black and white? Everything we tried didn’t quite feel right until we stumbled on the orange/charcoal combo which now fully represents the Action Potential vibe.
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Why I joined APTA Private Practice.


Departments

Quick Fix

Boosting Employee Morale: Strategies for Clinic Owners
In the field of physical therapy, the success of a clinic depends not only on providing quality care but also on the morale and motivation of its employees. Employee morale plays a crucial role in creating a positive work environment, enhancing patient outcomes, and promoting clinic growth. As a clinic owner, it’s essential to prioritize strategies that boost employee morale and create a thriving workplace. In this article, we will explore effective strategies specifically tailored to the physical therapy profession.
By Troy Bage, PT

Marketing

We’re Getting the Brand Back Together
Implementing your brand the right way will inject life and interest in your business.
By Chris Mesigian

Legal

Riding Off into the Sunset
Key legal concerns for closing a practice.
By Erin Jackson

Member Perspectives

Dangling the Carrot: Incentive Plans for Your Team
Establishing behaviors that can drive business goals.
By Carlyle Schomberg, MPT

Practice Management

Building a Culture of Compliance
Best practices to foster adherence.
By Kevin Valadares, PhD

Resources

Warmth and Energy
Orange is a color of warmth, energy, and enthusiasm. It is a color most often associated with a sunrise, when the night sky brightens as the sun peeks over the horizon, and a sunset, when the sun sinks under the horizon and allows us to reflect on the day. In business, orange is about the warmth and enthusiasm that extends to everyone in your private practice, including yourself. As such, the resources for September’s Impact tap into the orange glow of energy.
By Charles Scogna

PPS On The Move

2023 APTA Private Practice Elections
Posted for your consideration is the slate of candidates presented by the Nominating Committee to serve on the APTA Private Practice Board of Directors and Nominating Committee, beginning in November 2023.

Copyright © 2018, Private Practice Section of the American Physical Therapy Association. All Rights Reserved.

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